The world is being impacted by a number of megatrends, with the key ones being Urbanization and Digitalization. Looking more closely at the automotive environment, we can determine five megatrends that are shaping the future of mobility. They are Connected Living, Smart Mobility, the Sharing Economy, Personalization and Sustainability & Resilience. All of these megatrends interact with one another to shape our mobility ecosystem on a macro and micro level. HARMAN is developing its connected car products and technologies to reflect and leverage those megatrends.