How is connectivity driving the EV consumer experience?

Improving the in-vehicle experience for electric vehicles
How is connectivity driving the EV consumer experience?
In this episode, guest host Jeffrey Hannah, Chief Commercial Officer at SBD Automotive, welcomes Manish Mehrotra, Executive Director of Digital Business Planning & Connected Operations for Hyundai Motor North America (HMNA). Their discussion centers on the in-vehicle experience for electric vehicles (EVs) and how connectivity is driving change.
Manish Mehrotra

​Key Takeaways

[1:48] Manish describes his role at HMNA

[2:35] Manish tells Jeff about key initiatives he is working on

[4:44] Manish explains what Experiences Per Mile means to him

[7:15] How the in-vehicle experience differs for EV versus traditional ICE vehicles

[10:36] How connectivity can help break the barrier to EV adoption

[14:05] What should be standardized with connectivity and what should be differentiated between automakers

[16:53] Information about the IONIQ 5, Hyundai's new all-electric SUV

[20:25] Manish's vision for the future of in-vehicle experience for EVs

[24:31] Different types of partnerships Manish expects to see in the industry moving forward


Brought to you by HARMAN

Mentioned in this episode:
EPM Advisory Council


“We are committed to the future of mobility with smart, clean, connected, and innovative technologies and integrated solutions designed to be sustainable from the ground up." -Manish Mehrotra, Hyundai Motor North America

EPM is the future and it'll judge how each OEM differentiates the experience inside and outside the car. #EVEPM #ExperiencesPerMile #experience #EV #electricvehicles

The OEMs that recognize that the customer experience and convenience is paramount will eventually differentiate themselves. #ExperiencesPerMile #experience #EV #electricvehicles

Accessible education is important for first-time EV owners to fully understand the experiences their vehicle can deliver. #ExperiencesPerMile #experience #EV #electricvehicles​

Subscribe to EPM Podcast

Focused on promoting your brand’s in-cabin experience to the next level?
Register with HARMAN EXPLORE to see the latest in Consumer Experiences, Automotive Grade.