Consumer demand and willingness to pay are also aligned with a strong preference for situational awareness features. In a study by SAE International, Mcity and Poco Labs which was released during the 2025 SAE World Congress, situational awareness ranked highest among the list of desired features by consumers. The 2025  Connected Car Study by S & P Global Mobility (Source: 2025 Connected Car Study) echoed a similar sentiment. Despite the “safety” category being last on the connected services satisfaction list, it is among the top rankings for paid functional updates, consistent with the findings of a similar survey in 2024.  

The latent consumer demand for digital technologies is incentivizing automakers to invest in novel digital alert mechanisms that enhance safety while providing brand differentiation. Reducing collision risks from driver distraction requires timely, contextually relevant insight from these technologies, helping drivers stay focused while receiving updates.  

While maps and onboard sensors, such as radar and cameras, serve as the foundation for Advanced Driver Assistance Systems (ADAS), they have limitations in providing real-time road insights, particularly in handling non-line-of-sight scenarios, missing hazards around corners, or out of view. Maps lack contextual insights and can't specify immediate actions. These limitations create awareness gaps, which Vehicle-to-Everything (V2X) technology can complement. For instance, drivers might not see an imminent change from the state of a traffic light from amber to red beyond their line of sight. If flagged in a digital alert, drivers can react with heightened situational awareness, reducing collisions and improving traffic flow.  

The democratization of 5G has made real-time communication between vehicles and infrastructure feasible through cellular networks and the cloud, i.e., Vehicle-to-Network (V2N). V2N, a form of V2X technology, enables vehicles to connect with cellular networks and the cloud, enhancing situational awareness and overall driving experience through traffic information, weather, and road updates delivered as digital alerts in near real-time.  V2N requires no additional vehicle hardware and can complement other technologies within the broader V2X communication ecosystem. 

The ability to deliver V2N-based insights using existing technical infrastructure makes the technology viable for both vehicles in production and for vehicles already on the road. Day 0 use cases that build on existing cellular connectivity include real-time traffic and road safety alerts such as alerts for traffic jams, hazards and traffic light information. The ability to deliver high-quality digital experiences at scale while managing vehicle development constraints (cost, time, packaging, etc.) offers significant value to automakers and the adoption of V2N is increasing. 

Partnerships are transforming the automotive landscape, driving the seamless adoption of new mobility paradigms and ensuring that vehicles remain at the forefront of safety, convenience, and digital experience for drivers and passengers alike. HARMAN Automotive, the leader in in-vehicle experiences, and Miovision, the industry leader in traffic management and technology, have collaborated to provide intersection-level traffic light insights through an integration between HARMAN’s Ready Aware V2N SaaS solution and Miovision’s AI-powered traffic signal prediction technology. Miovision operates a vast network of smart intersections across North America and Europe. These intersections provide insights, allowing Miovision to predict signal operation and create a data feed that relays traffic signal information. Miovision’s traffic signal data is streamed to the Ready Aware cloud, where it is processed alongside other contextual data (e.g., GNSS, vehicle telemetry, road hazard feeds) using HARMAN’s proprietary digital twins and machine learning algorithms. Ready Aware’s insight engine analyzes the incoming data to relay contextual alerts to the driver. The Ready Aware confidence engine helps to improve the data experience for consumers by evaluating a real-time ground truth of behavior between the changing signals and moving vehicles. 

Drivers receive these insights through the in-vehicle infotainment (IVI), cluster or head-up display (HUD), depending on automaker integration, helping them anticipate signal changes and navigate intersections more safely and efficiently. Automakers retain control of the customer experience and can customize the user interface and experience (UI/UX.) The solution leverages existing technical infrastructure, and no additional hardware investment is required. The solution can be integrated as a new experience into vehicles on the road at scale using a simple over-the-air update.  

Ready Aware supports multiple deployment models and offers integration flexibility. It can be hosted in HARMAN’s cloud or within the automaker’s cloud infrastructure with seamless integration with the automaker’s cloud services for security, subscription and data exchange.