Sharing Economy

It’s good to share! Although we raise our children to this principle, the adult world is largely defined by ownership, be it of real estate, business interests or personal property … including cars.

While sharing concepts other than taxi services have existed for decades, they function largely as private and ad-hoc carpooling arrangements among individuals. Digital technology and the Internet have revolutionized this to enable a truly global business proposition, with commercial ride-sharing services now established in thousands of towns and cities worldwide.

The rise of the sharing economy is a disruptive development that is spurring automakers to reposition themselves as “mobility providers”. HARMAN’s connected car products and technologies have an important role to play in shaping this new reality.

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